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Diary - Wednesday 1 August 2012

1 August 2012

Maybe the county should be renamed Grimshire, or Grimfolk, in honour of our victory at Sincil Bank last night. The Lincolnshire Senior Cup is ours - again. Turns out the win on penalties last night means we've won this thing more times than any other club in Lincolnshire. Surely that constitutes rebranding opportunities? Lincoln didn't even take the competition seriously - pah! How dare they devalue a product that contains within it the city's name? Although it does make your always-rushed West Yorkshire Diary wonder whether we ever took it seriously ten years ago when we were the loftiest club in the county and so-called cup fixtures against Gainsborough, Boston and Lincoln were just an inconvenience amongst our big-time charlie pre-season tours of Sweden and Ibiza.

So then, with the Grimfolk Senior Shield safely in the bag (or trophy cabinet, as joint manager Rob Scott calls it), attention turns to other matters - chiefly the roles that a couple of ward councillors plan to play in the epic that is Fentydome: The Enigma (soon to be screened in a cinema that has been demolished and repositioned on the outskirts of a town near you). Andrew De Freitas and the delightfully named Christina McGilligan-Fell say they have to "keep an open mind" but IF YOU HAVE ANY CONCERNS YOU SHOULD CONTACT THEM IN THIS PIECE BY THE GRIMMO TELEGRAPH. Sorry, just wandered into NSNOS territory there. The councillors have an open mind, sure, but let's be honest - they're downright desperate to say it's a shit idea and everyone should get on the phone to save the cemetery.

"Your website is the first point of contact many people will have with you," begins a nice and friendly email sent to me, speculatively, from a marketing company. "It's the world's window into your organisation. For any website to work effectively, it is essential that it be built from the user's perspective and serves their wants and needs." Stephen Hawking has spent all his life theorising about the complexities of the universe so that the rest of the world can learn more about the creation of life and energy than it can quite honestly comprehend. Yet you could group all the world's greatest theorists, physicians, psychologists and website builders in one room and not one of them would be able to answer this question: The NSNOS - why?