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Diary - Wednesday 11 July 2012

11 July 2012

Tonight will mark a unique occasion as the Town take on the Borough - albeit in a tippy-tappy pre-season friendly from which the managers will deduce something and the fans absolutely nothing (although it won't stop them from trying). After all, scientists have proved that there's an 80 per cent chance that this season's fall guy will be identified on the messageboards by midnight tonight. And there's a 100 per cent chance that it'll be absolute trash.

This time last week your West Yorkshire Diary was struggling to stay on top of the hype surrounding the signing of a left-back. At the weekend, a new striker sneaked into The Building almost unnoticed and is probably wondering what he has to do to get some attention. Even scoring against us in the game that relegated us from the Football League doesn't appear to have dislodged the 'meh' factor among the fans. They seem more preoccupied by the rumour that Shouty and Shorty have been reading the Peter Taylor Book of Squad Building and are insisting that they need another 17 strikers.

The daily scramble for one-upmanship continues across on the Fishy as rumours of who the latest striker might be continue to do the rounds. Fans love to be in the know, and those lucky enough or cute enough to get insider knowledge then like to protract the ordeal online and leave a trail of suggestive snippets, to allow themselves to feel like electronic giants. Just like the computer geek who would finally know the answer to a question at the pub quiz after spending years sitting on the periphery because his general knowledge had been widely described as totally shit.

Of course, if you really want to know what goes on at the club, you could just ask. They seem pretty open these days, as the excellent All That and a Bag of Chips demonstrates by exploring the strategy behind one of the best things the club has done in recent times - to get on social media and chew the fat with the fans. Have they got it right, or is there more they could do online? Send your suggestions to the club - this seems as good a time as any to tell them what you actually want.

That's your lot for today. Enjoy the match tonight and I'm sure there will be plenty to discuss tomorrow, including how Shouty's naughty language was audible from all corners of the ground.